Blogomania, the first day: the honor of officially opening the Blogomania conference went to the deputy mayor of Maribor, Mr. Zdravko Luketic. The importance of the third regional conference was also recognized by the leaders of the city of Maribor, considering that fashion and Internet entrepreneurship are closely related to economic development.
Zdravko Luketič: Some estimates are that in 2020, human civilization will double its entire knowledge in just 12 hours!
Mr. Luketić and conference director Zoran Torbica took a "stereo" selfie in the spirit of the new age.
In the introductory part, Mr. Jacky Zhao, Huawei Device Adriatic region, in front of the Huawei company, which is a partner of the conference, and after him Mr. Veselin Jevrosimović held a presentation on the development and successes of the Comtrade company, entitled Business Mythology.
Zoran Torbica, director of the conference: We thought that we should look at the Internet a little through the "female angle"
The director of the conference, Zoran Torbica, welcomed all those present and officially opened the work of the conference.
Ninoslav Vidović: The destination is no longer important, but what happens there.
Mr. Ninoslav Vidović, sales director of Habakuk Hotel and travel guru, concluded that people who travel often are not at all interested in the destinations themselves, but it is important for them to be on the move. Traveling becomes an obligatory part of their life.
Svetlana Horvat: I don't believe in projects that become successful overnight, because they disappear overnight.
Svetlana Horvat, director of Serbia Fashion Week, talked about how to become a European cultural center in just 3 years. He emphasizes that designers have become stage shows, and that the Serbia Fashion Week event was created to bring fashion back to a higher level!
Exclusive news was published on Blogomania - Patricia Luci will perform at the next Serbia Fashion Week!
This was followed by a lecture by Danijel Koletić who talked about who follows bloggers, why they exist and why clipping is important to them. He is a strategic communication at Press Clipping and presented the statistics of bloggers in the entire region.
Kresimir Macan: Don't run away from the blog. The combination of blogging and social media is still a win-win.
The last lecture in this segment was given by Kešimir Macan, who presented five digital lessons from the field. He communicated with the audience and asked them about the interestingness of the headlines in the newspaper and presented what is important to highlight and what to leave out. In fact, he was answering the question What is good PR? He pointed out that a PR agency that does not know how to use digital is dead!
Branislava Antović:
My titles were often poetic. The texts were much longer and I had many photos for one blog. I never followed any blogging rules, and the topics were those that I thought no one would read.
Sensationalism will attract once, second time, but third time readers will say "Why are you baiting us with these headlines?" You must say NO! The content must be useful, literate and of high quality, no matter how long it is. Your audience will appreciate you and keep coming back to your blog.
Branislava Antović tried to explain in her presentation how she succeeded with her blog, without using the headlines "Don't believe it...", because she believes that no one believes it anymore...
In addition to individual lectures, numerous expert panels were also held: Who steals content from whom - Portals vs Print; Tourism in the age of social networks: Whom to trust when booking?; Digital age: What will remain and become of Beauty & Health...
Source: Novaenergija.net
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